PODFOLIO

🎧 How to use B2B SaaS marketing to drive growth fast

Alan Gleeson is a London-based B2B SaaS marketing consultant with a particular interest in supporting tech startups to generate leads and grow their businesses.  Alan started his career in financial services, joining Barclays in its graduate program. During his time at Barclays he joined Freeserve on secondment, then one of the poster boys for the ‘dot com’ boom.

🎧 Organic Growth Acceleration For Your B2B Saas Company with George Chasiotis #175

George Chasiotis is the Managing Director of MINUTTIA, an organic growth acceleration agency for B2B SaaS companies. George started out as an independent marketing consultant but was soon pulled down the path of creating an agency. In his free time, he imparts wisdom (read: rants) on LinkedIn or buries his head in psychology books to get down the “why” of human behavior.

🎧 The Problems Faced by SaaS Businesses that Work Through Partners with Sunir Shah

There are many moving parts and nuances involved in the modern SaaS business model, especially when working through partners. In this Expert Insight Interview, we welcome Sunir Shah, the CEO of AppBind.

🎧 109 – Hoe stel ik een Target Account List (TAL) op voor mijn campagne? Webs en Expivi

SaaS bedrijven die willen starten met Account Based Marketing lopen vaak in een vroeg stadium aan tegen de vraag: “hoe stel ik een Target Account List (TAL) op voor mijn campagne?” Steven Schroeyens, Head of SaaS bij Webs krijgt deze vraag zo vaak, dat we besloten om samen met hem een live sessie te organiseren voor het SaaS bedrijf Expivi.

🎧 The PARTNERNOMICS Show – Episode 8 – Jay McBain, Chief Analyst Channel, Partnerships & Ecosystems @ Canalys

In this week’s episode of The PARTNERNOMICS Show, Mark Brigman is joined by Jay McBain, Chief Analyst – Channels, Partnerships, & Ecosystems @ Canalys. Jay is an accomplished speaker, author, and innovator in the IT industry. Named 2021 Channel Influencer of the Year by Channel Partners Magazine.    Topics Covered: Wall Street: Does Wall Street prefer “inventors” where bets are made on the next big idea or “proof” where investors simply fund the sale of a proven concept.

🎧 SaaS Growth Hacks and Powerful Insights from 15 Years of Building SaaS Companies

How do you make the leap from identifying a great business opportunity, to forging a path for yourself in that particular industry? As a young entrepreneur, Sujan Patel quickly identified that SaaS businesses were growing at an astonishing rate, and made it his mission to break into the space. Fast forward to today, Sujan is the founder and owner of multiple SaaS businesses, including Mailshake, an email outreach tool that helps turn cold prospects into warm leads.

🎧 Dipanwita (“D”) Das, Founder and CEO of Sorcero, discusses how AI improves lives by helping life sciences experts accelerate medical research

Dipanwita (“D”) Das, Founder and CEO of Sorcero, is an award-winning technology entrepreneur and AI innovator.  She is the CEO & Co-founder of Sorcero, a venture-backed AI Saas product startup, focused on using AI and NLP to inform critical decisions to improve lives.  Prior to starting Sorcero, D was the founder & CEO of 42 Strategies, managing digital transformation projects for Richard Branson’s Virgin United, Al Gore’s Climate Reality Project, and Bloomberg Philanthropies.

🎧 S5E27｜SaaS专栏：下一个十年，属于巨头也无法阻挡的垂直SaaS

福布斯今年 8 月发布了 the Cloud 100，罗列了全球 100 家最顶尖的云服务公司，前 10 名中有3 家深耕垂直行业，垂直 SaaS 的成长逻辑越来越清晰。美国餐饮服务 SaaS 公司 Toast 在 9 月 22 日成功登陆纽交所，上市首日大涨 56%，盘后市值高达 359.

🎧 EP 22: Mapping the Rise of SaaS and SaaS Management w/ Dusan Omercevic

The market for SaaS tools has expanded dramatically in recent years. Alongside an accelerated delivery of applications in the cloud in large enterprises, there is now an estimated 11,000+ SaaS companies worldwide. SaaS revenue also exceeded $100 billion last year, and it’s predicted that 80% of software will be SaaS by 2030.

🎧 313: SaaS Growth Metrics 101: CAC, LTV, Retention and Churn – with Paul Orlando

Paul Orlando is the founder of Startups Unplugged where he’s building internal incubator and accelerator programs around the world. He’s a Professor of Entrepreneurship at the University of Southern California (USC), and he’s the author of “Growth Units: Learn to Calculate Customer Acquisition Cost, Lifetime Value, and Why Businesses Behave the Way They Do.

🎧 Being on your A-game in life and biz With David Henzel

David Henzel is the CEO of upcoach and a veteran entrepreneur who has been building in the saas, e-com and bpo space for over 20 years. His passion is to help individuals and their organizations reach their full potential.  Aside from upcoach (Coaching Delivery System), he has a small portfolio of companies including LTVplus, (Customer Support BPO), TaskDrive (Sales Development), Shortlist.io (backlink building), and his passion project Managing Happiness (personal development clubs) upcoach.com managinghappiness.com

🎧 Rajeev Chandrasekhar announces Digital India Act; Startups get $10 bln three quarters in a row; Nissan accelerating solid batteries plan

India will soon roll out new rules called the Digital India Act, which will be a “renewed policy for the digital ecosystem and cyberspace” in the country, Minister of State for Electronics and IT, Rajeev Chandrasekhar said over the weekend, Economic Times reports. Meanwhile, startups in the country received more than $10 billion in funding for the third straight quarter, Press Trust reports, citing PwC.

🎧 CMO Talks with Nate Gilmore, CMO, PandaDoc

This episode, featuring PandaDoc’s CMO, Nate Gilmore, is the age-old story of how David is taking on Goliath in the world of SaaS dynamic documents with a focus in the SMB space. This is also a story of hyper specialization and how you use such a differentiator from a marketing perspective to go from a start up to a super scale up. And don’t forget how you are using your technology stack to drive growth.

🎧 Phil M Jones on Effective Word Choices in Sales

A few years back I read the book Exactly What to Say: The Magic Words for Influence and Impact​ by Phil M Jones, and within 6 months I had nearly doubled my conversion rate in my own agency. So when the opportunity arose to have Phil come on the podcast to share with you the power of your words in sales, I was more than eager to get this out to you.

🎧 EP 157 : India SaaS Story – Manav Garg (CEO & Founder, Eka) | Fundraising | Hiring | Going from 0 – 1

Manav is the founder and CEO of Eka Software solutions founded in 2004. More recently, he has authored “The India SaaS Story”, a Book for SaaS Founders by SaaS Founders. In this episode we revisit lessons learnt from the pandemic, how to think beyond operational constraints, why Manav decided to write the book and several other interesting topics.

🎧 #121 Wie Marketing & Verkauf gemeinsam eine top Customer Journey sicherstellen mit Marvin Karis, Teamlead Sales & Market Development Echobot

Marvin Karis hat die Verkaufsstrukturen bei Echobot mitaufgebaut. Bisher haben alle 40+ Verkäufern “Full-Stack” gearbeitet (Lead Gen + Closing). Im Rahmen der Internationalisierung evaluiert Echobot nun den Split BDR/AE/x. Hier sind 3 Insights aus unserem Dialog im Europe’s B2B SaaS Sales Podcast: 1️⃣ Je besser Produkt & Strukturen, desto einfacher der Verkauf Der angehende Split BDR / Account Executive ist ermöglicht durch ein einfacher zu verkaufendes Produkt.

🎧 Lessons from Building Enterprise Software that Will Make Any Business More Successful

If you’re a SaaS software developer or start up that’s looking to scale or sell to enterprise customers, then this episode is for you. If you aren’t working in the tech sector – this episode is also for you. It’s my pleasure to welcome Girish Redenkar to A Seat at The Table.  Girish founded – and exited – RecruiterBox, a SaaS platform that helps HR departments manage recruitment applications.

🎧 Want to enable but don’t have enablement with Felix Krueger

Felix Krueger joins me on the podcast to talk about enablement as a “consultancy” and why certain companies turn to him for help. What do you do if you don’t have an enablement function but still need “enablement”? You’ll Learn: Who exactly needs enablement and why?Where to focus your attention to see revenue backed results.

🎧 Revolutionizing CMS with Thomas Peham

Thomas Peham is an experienced SaaS marketer, tech enthusiast, hobby runner, semi-pro photographer, and coffee lover. He works in SaaS marketing since 2014, and heads all the marketing efforts as VP Marketing at Storyblok, the first Headless CMS for developers and marketers. Storyblok raised 11 million USD since it was first founded in 2017 and extended over to 130 countries worldwide.

🎧 inderesPodi 112: Tilannekatsaus SaaS-yhtiöihin (15.10.2021)

Antti L. ja Atte katsastavat SaaS-yhtiöiden maailmaan. Podissa käsitellään teknologiasektorin murrosta ja avataan arvonmäärityksen sekä hinnoittelun haasteita. Lisäksi lopussa käydään läpi kuulumiskierros Helsingin pörssin SaaS-yhtiöistä. 00:00 Alkusanat 01:56 Mitä SaaS tarkoittaa? 04:58 Pilviyhtiöt vs.

🎧 How to Grow Your B2B SaaS with SEO with Jeremiah Smith

In this episode of SaaS Marketing Superstars podcast, I spoke with Jeremiah Smith. Jeremiah is the founder and CEO of SimpleTiger, a SaaS focused SEO and Content Marketing agency based in Florida. Jeremiah has over 14 years of SEO experience helping brands like E*TRADE, Audible, Mint, and many smaller startups to grow their customer base and MRR.

🎧 How To Leverage Setup Fees To Scale Your SaaS

▸▸ Everything you need to get your setup fee structure right is in the Implementation Fee Designer™ training… grab it here! 100% free of course. Your setup fees can pay for lead generation, ads, commissions, and still have some leftover as bonus revenue! But you can just as easily upset perfectly good prospects and customers by asking them to pay you to even start using your software.

🎧 Selling SaaS w/ Duane Dufault

Welcome to The Partnered Podcast Episode 094 with Duane Dufault, Founder of Selling SaaS. Selling SaaS is a “revenue-focused agency.”

🎧 Tools for the Business Engineer

Gil Hoffer (@gilhoffer, Co-Founder / CTO @salto_io) talks about the challenges of managing and integrating SaaS applications, the blurring line between business and technical engineer, and software supply-chain for SaaS integrations. SHOW: 575 CLOUD NEWS OF THE WEEK – CHECK OUT OUR NEW PODCAST – “CLOUDCAST BASICS” SHOW SPONSORS: Megaport – Network as a Service PlatformTry Megaport – Cloud Connectivity SimplifiedCBT Nuggets: Expert IT Training for individuals and teamsSign up for a CBT Nuggets Free Learner accountSHOW NOTES: Salto (homepage)Companies today have,

🎧 E35: Rajiv Lamba – Building SAAS in SEA, Asia SAAS vs Western SAAS, Sales Cycles, and Production Iterations and more!

Rajiv Lamba has worked in Southeast Asia, mostly Indonesia, for more than a decade. After his first successful exit he decided to roll the dice again and embark on a new business in market research and eventually founded a competitor to the famous Qualtrics survey company, SurveySensum. After getting to Rajiv and the companies he founded, we dive into the world of SAAS.

🎧 Pricing Analytics as the Key to Optimize Your Revenue Journey with Mark Stouse

Mark Stouse is the Chairman and CEO of Proof Analytics. He was 2020’s Top 10 Most Influential Analytics Leaders. He was also CMO/CCO at Honeywell Aerospace, so he has tons of experience. Mark also hosts his own podcast called “Accelerating Value”, a weekly podcast aimed at guiding people in creating, defending, and proving value with the help of experts.

🎧 716: David Henzel | Killing it in the SaaS Space by Understanding “The Jungle”

Always an entrepreneur at heart, David Henzel realized that when you put value first, making money becomes the side effect! Ever since then, David has been building in the SaaS and e-com space for over 20 years and has had multiple exits, including MaxCDN.  His passion is to help individuals and their organizations reach their full potential.

🎧 Metrics that Matter in Strategic Acquisitions – with Lowell Ricklefs

B2B SaaS founders envision their entrepreneurial journey including a liquidity event such as an IPO, a financial acquisition, or a strategic acquisition from an industry leader. Lowell Ricklefs has deep operating experience leading tech companies and has experienced acquisitions on both the buyer and the seller side multiple times.

🎧 MI Rewind: Growth and SaaS Investing with Austin Lieberman

Robert Leonard sits down with Austin Lieberman to talk growth investing, investing in SaaS companies, and how he personally invests. Austin used to be with the United States Air Force, and is now a Portfolio Manager at Social Capital.

🎧 Deep Dive: Startup fundraising with Nathan Beckord

Understanding VC is a deep dive on how Venture Capitalists work. In this episode, I talk with Nathan Beckord, Founder and CEO at FounderSuite, a new-age SaaS product which eases the planning, accounting, and finding the right VC fits for your startup. Nathan talks about his journey developing FounderSuite, a startup for startups, and how he has been able to realize that vision.

🎧 Amazon Advertising Automation with Nithin Mentreddy

On this episode of Link Up Leaders, Francois and Lisa will be learning from SellerApp’s Nithin Mentreddy about how automating your Amazon Advertising can help save time, boost sales, and optimize your ad spend. — 💥About Our Guest!💥 Currently serving as the Director of Customer Success, Nithin Mentreddy joined the SellerApp team in September of 2019.

🎧 How to Get a Free SEO Strategy for Your B2B SaaS with Ken Marshall

For a B2B SaaS company, it can be difficult to create an effective lead generation strategy. Maybe your business gets fast leads at first, but they falter over time. Maybe you’re hardly making sales to begin with. Ian Garlic talks to Ken Marshall, the Chief Growth Officer at RevenueZen, about how to get a free SEO strategy for your B2B SaaS.

🎧 Discussing the Complexity of SaaS and Content with Ally.io’s Director of Content Lucy Hitz

In This Episode…We talk with Ally.io’s Director of Content Lucy Hitz about SaaS and content. We discuss how to create great content for your SaaS company, how to keep the content in line with guidelines and standards, what the future looks like for SaaS, and more!   Show Notes ·      [01:09] Are you a coffee or tea drinker.

🎧 Employer Branding T.I.P S04Ep.2 | The growth mindset & why it matters in building a strong organizational culture, with Ilhan Zengin, CEO @ShowHeroes

OverviewTune in for Ep.2 of Employer Branding: The Inside Podcast, Season 4! This time around, we had the pleasure of speaking with Ilhan Zengin, CEO at ShowHeroes Group. We talked about the importance of having a growth mindset to help build a transparent, honest company culture; but also about involvement, leadership mindset, the hybrid working model, and a lot more.

🎧 AMP 270: The Top SEO Trends That SaaS Marketers Need to Know About in 2022 With Georgios Chasiotis From MINUTTIA

The landscape for search engine optimization (SEO) changes constantly, so staying on top of trends is extremely important but not always easy for sustained success. Today’s guest is Georgios Chasiotis, Managing Director of MINUTTIA, about what to focus on with SEO in 2022. He shares insight into what SEO tactics should be used or are overused, especially when it comes to software as a service (SaaS).

🎧 Bill Macaitis – SVP/CMO at Salesforce, Zendesk & Slack – How To Build A Billion Dollar SaaS Company

Bill Macaitis is former SVP of Marketing & CMO at Salesforce, Zendesk & Slack, and today we’re talking about how to build a billion dollar SaaS company. Many SaaS founders, CEOs, and marketers dream of building a unicorn business and it’s something Bill has done on several occasions throughout his career.

🎧 #37 Emeric Ernoult, cofondateur et CEO d’Agorapulse. Continuer d’innover dans le social media.

Cette semaine je reçois Emeric Ernoult, cofondateur et CEO d’Agorapulse. Agorapulse est une solution permettant aux entreprises de gérer leur présence en ligne sur les réseaux sociaux. L’entreprise, qui a fêté ses 10 ans l’année dernière, a réussi à se hisser sur le podium de sa catégorie au côté de l’américain Sprout et du canadien Hootsuite.

🎧 83 – How To Prove The ROI From Your Audio/Video Content (Holly Pels, VP of Marketing at Casted)

I’m SO excited to bring you this episode on the MSM podcast. Many marketers are struggling to prove the ROI/value from their audio/video content but deep down we KNOW it’s the good stuff. It’s why we became marketers in the first place! The gems dropped throughout this episode are so valuable. Holly Pels is VP of Marketing at Casted.